Think about all it takes to get a single customer to your website. First, they have to hear about your company (sometimes as many as seven times!). Then, they have to remember your website address while they are actually in a spot where they can go online. Read more
Published in Grow Grow Grow.
As a rental business, you have the opportunity to entice your clients on two levels at once. While part of your appeal is the ability to rent (rather than buy or do-it-themselves), you also want customers to choose the specific products you’re offering. Read more
Published in Grow Grow Grow.
As a rental business, you’re competing with everyone from the rental shop around the corner to the DIY dad who can build it himself, the store that sells the product outright, and everything in between. Read more
Published in The Money.