Friday Q&A: Replacement Policy
How do you prevent clients from reducing their Order size at the last minute? I'm sure it is stressful to have Orders changing right before event day. I do have some ideas for what to do in response. Read more
Blog articles matching the “Biz Operations” category.
Client Spotlight: Vintage Meets Modern
We've been super excited to see how our clients are using our new Wordpress Plugin to make their websites amazing. Check out how Sherine from Vintage Meets Modern in Portland, Oregon used the Plugin to connect her new site to her RW account. Read more
Caching Explained in Less Than Five Minutes
We often get asked about Items not showing up on websites immediately when they've been added to RW Elephant. We've created a fun little explanation about the magic happening behind the scenes so you can understand a bit more about what really happens between your mouse and the world wide web. Read more
More Lessons from a Lemonade Stand
My entrepreneurial brain can’t help but notice the pricing strategies, sales successes, and marketing tips along the way in a situation like this. Despite the sweaty temps and the exhausted kiddos, I learned a lot about small business along the way. Read more
YOU Are Not Your Ideal Customer
What you offer is valuable, unique, and needed in our world. And you shouldn't give that away for free even though I know you love doing it. Read more
I give a DAM! (no, that’s not a typo)
We recently started looking for a digital asset manager to centrally organize all of the images we have scattered around our collective hard drives. We found ourselves searching for a particular image we knew existed but could never remember where. It had that one thing in it and was taken that one time. But would eventually give up and find a stock photo on Unsplash because we couldn't find our own original image. The madness had to stop. Read more
SEO for Event Rental Businesses
It's true that you've got to get a lot of people in the top of your sales funnel in order to move them through to Proposals, Confirmed Orders, and happy Customers who refer others. In this video, I'll talk about SEO's role in all of that sales funnel magic. Read more
How do RW Elephant & WordPress work together?
Do you wonder how exactly RW Elephant plays together with Wordpress? What does it do? What part do you need to set up and what does RW take care of? This video is for you! We'll talk about how RW Elephant works together with your Wordpress website to create event rental magic! Read more
What platform should I use for my new event rental business website?
Which platform (aka content management system) is best? Let's explore Wordpress vs. Squarespace vs. Wix for your rental business website. Read more
Which comes first? New website or RW Elephant account?
Whether you're new to the event rental world and just creating a website for the first time or if you're creating a new website for your established business, I'm often asked about adding RW Elephant at the same time. But what should you do first? Start an RW Elephant account or design your new site? Read more