The Elephant in the Blog

Musings by RW Elephant about running a successful Niche Event Rental Business

Three Ways to Improve Your Rental Company's Finances

People think of accounting (and bookkeeping) as the most tedious thing in the world. And – let me tell you: IT IS. (HA!) It’s just data entry… and that is boring, no matter how you spin it. But, it’s important to change your relationship with this task. It’s NOT about math and numbers. It’s about getting quantifiable information that tells you whether your business is successful or not.… Read more

Dealing with Damages in your Event Rental Business

Damages are a reality in every event rental business. You should certainly have a Loss Prevention Plan in place so your staff knows how to properly handle your pieces. Your Damage Policy should tell your clients exactly what to expect if pieces are damaged or disappear at their events. But regardless of perfect planning, accidents happen.… Read more

CappCon 2016

We spend a lot of time over here making RW Elephant better and better. Adding features, fine-tuning, updating—we're never content with the status quo.… Read more

Why Conferences Matter for Event Rental Businesses: Reminders

Be Sage Conference was action packed, full of amazing content, a stellar educational experience, overflowing with collaboration and community. At the end of the conference, I left with a giddy business “I can conquer the world” high.… Read more

Why Conferences Matter for Event Rental Businesses: Applied Fresh Perspective

But not everyone's brain works that way. In fact, most people in the event industry tend to be more creative than number-crunchy. But that's what made her Be Sage Conference break-out session on cash flow so helpful— she brought her strengths to a room full of people who don't get excited about spreadsheets.… Read more

Why Conferences Matter for Event Rental Businesses: Community

In this social media-saturated age, it is refreshing to be present with lovely people, isn’t it? People who are passionate about what they do AND want to get better at it— that’s golden. Add the desire to connect and collaborate and you’re off to the races!… Read more

Three Ways to Grow Your Event Rental Business Today

We're all looking for a quick-fix, instant profit-generating magic bullet aren't we? You spend millions of hours working in your event rental business and sometimes it feels like you're treading water. I've got 3 things that are sure to help you grow your business. And you should start doing them today.… Read more

New Three Question Survey: Discounts

We get asked A LOT of questions about running a successful event rental business. We love sharing our knowledge and expertise. But sometimes, we want to be the askers....… Read more

What am I grateful for?

So, how do you run a successful event rental business, keep your cool, and not lose your mind? Well, you've got to have systems in place to make managing your inventory and orders efficient. You also have to think about what you'll do when disaster strikes (sad but true). But I think one ingredient we often overlook is gratitude.… Read more