Taking Great Product Photos

Within RW Elephant, each of your Inventory Items can have a photo. We've found that our clients' customers love to see the Items they are renting. Photos can also be helpful for your sales staff as well as your warehouse and delivery crews.


Photos in RW Elephant are displayed on your order PDFs as well as within your online gallery. Because they are often viewed together like this, we suggest that you take photos with a consistent backdrop or set of backdrops. Using a white or neutral backdrop can help your products be the main focus.


You'll also want to make sure you have consistent lighting. A simple light kit can be purchase on Amazon. Having two or three off-camera lights will help you make beautiful pictures of your collection.


Some plans in RW Elephant allow more than one image for each of your Inventory Items. We recommend that you use a consistent simple image for the first image for each Item (for instance on a white bacdkrop). You can use the additional allowed images to show detail shots of the piece or images of the item in use. Keep in mind that the main image is he one that will be displayed on PDFs and in your Online Gallery.


When taking images of your Items, you'll also want to pay attention to your Rental Unity. For instance, if you plan to rent your brass candlesticks in sets of 3, your images (especially the main one) should be of 3 candlesticks together (rather than a single or a dozen).


As you choose the backdrop for your Items, keep in mind that you'll want to add new Items and images in the future. If you can leave the backdrop, light kit, and tripod for your camera set up, you'll be more likely to consistently take pictures as you get new Items.


Keep in mind that there are lots of photo processing and color correction services available online. You can also find online services that will remove the backdrop of your photos and send you images of your Items on crisp white backgrounds.






"Vivacity" Kevin MacLeod (incompetech.com)

Licensed under Creative Commons: By Attribution 3.0 License

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